UTM Link Builder

Build campaign tracking links with utm_source, utm_medium, utm_campaign and more, using presets for ads, email and social media.

How to use UTM Link Builder

1. Paste your landing page URL.
2. Fill in source, medium and campaign (or use a preset).
3. Copy the tracking link.

Frequently asked questions

Which UTM parameters are required?

utm_source is required by Google Analytics; utm_medium and utm_campaign are strongly recommended.

Should UTM values be lowercase?

Yes. Consistent lowercase values keep your reports clean.